T-Mobile has cut the price of its cellular Starlink service to $10 per month as it prepares for a July launch, increasing the competition with AT&T and Verizon’s satellite offerings. CEO Mike Sievert announced the pricing during Thursday’s earnings call, citing strong customer interest, including from rival carriers’ users. The $10 rate, available via a downloadable eSIM, extends to AT&T and Verizon customers and is guaranteed for at least a year.
Initially teased during a Super Bowl ad, T-Mobile planned a July rollout with free access for top-tier plan subscribers until year-end, $15/month for other T-Mobile users, and $20/month for non-customers. An early adopter $10/month discount was briefly offered. The new pricing undercuts those plans, reflecting T-Mobile’s aggressive push to capture market share as competitors partner with firms like AST SpaceMobile.
Cellular Starlink, leveraging over 560 satellites, functions as an orbiting cell tower, enabling text messaging in remote areas. Data downloads and voice calls are planned for later. T-Mobile reports “hundreds of thousands” of beta users, including rival network customers, have sent satellite messages. While some users noted inconsistent signal quality, T-Mobile is refining the service based on feedback, per PCMag.
